"We stand at the sight of that ineffable tragedy, that place where the enemies of all that's good and holy had their brief victorious moment over all that's good and holy, that very plot of land where our hearts were all broken.
"But today we gather not to hang our heads in despair, not to cry on the shoulder of our neighbors, not to sulk in self pity for our loss.
"Rather, we're here to celebrate the future, to embrace opportunity, to sing and dance and frolic! Well, we won't actually do any singing or dancing, but frolicking is okay.
"Please accept my invitation to open your hearts and minds and, of course, your wallets! Without further ado, I welcome you to THE STORE. Come forth and enter and browse and buy! We've got everything you could ever want to commemorate the events of that deplorable day: knickknacks, trinkets, widgets, thingamabobs, and statuettes, plus milk and cigarettes at the state mandated minimum price.
"Come one, come all. Come depressed or tranquil or euphoric. But leave with less money and a big bag of stuff! It'll make you feel better, we hope.
"Let's never forget that day. Let's remember it by shopping."